Does your company actually need webinar software? If yes, which one should you choose from dozens available in the market?  

The webinar software allows employees to directly communicate and collaborate on projects and documents and gives you the opportunity to build a more solid relationship with your clients. The software has become crucial for B2B businesses and a lot of consumer brands are also turning to it for their own B2C marketing efforts. The webinar software allows video workshops and presentations to share knowledge, ideas, and updates with employees, clients, and users of the company. It may also help create and maintain relationships, establish credibility around a company, or demonstrate a product.

In this article, we’ll take you through some of the best webinar software based on your needs. We’ll be covering on what purpose each platform is best suited to, their distinct features, and the pros and cons of each platform.

1. Clickmeeting

Browser-based webinar solution, Clickmeeting provides webinar solutions to organizations of any size from small firms to multinational ventures. The software can be used for live webinars where users can interact with topic experts and ask questions to learn more about the product or service. It can also be used as a professional tool for training the leaders of the organization, employees, and other volunteers. An organization that primarily focuses on online learning and digitally ways to educate their customers must go for Clickmeeting as it fulfills the particular purpose very well. Organizations that have outdated websites, may feel trouble using Clickmeeting, as embedding the videos may be more difficult. Since it’s a browser-based webinar platform, no installation is needed and it runs on all devices and operating systems.

Pros

– The platform is easy to navigate as the interface is very user-friendly.

-It provides a practical opportunity with its integrated system and allows your webinar to elevate to the next level.

Cons

– The trim tool in the software takes more time than expected.

-Sometimes, formatting is adjusted automatically by the software, which can create issues like- adjustment of the files, , shapes or sizing issues etc.

Clickmeeting Pricing 

Clickmeeting software provides free trial for 7 days, which includes, Webinars for up to 25 attendees, Online meetings for up to 5 people, 5 audio feeds and 4 video feeds.

Live Plan: Staring at 25$, the Live plan allows all features included in the free trial version with 25 audio feeds.

Automated Plan: Priced at 40$ Automated plan includes automated and on-demand webinars with 25 audio feed.

Enterprise Plan: Meant for large companies seeking a scalable, out-of-the-box webinar platform, Enterprise plan is a custom-based plan by Clickmeeting.

2. Demio

One of the smart webinar platforms, Demio is software with powerful tracking options. You can easily add tracking, retargeting, or conversion pixels to the registration page, thank you page, or in the webinar room itself. The Demio tool is great for beginners and for those who feel difficult with complex interfaces and numerous settings. Also due to its extensive automation settings, it is appreciated by big corporate users and other professional marketers. Though a non-professional may find it a little difficult to schedule the first meeting, gradually it will take less time to set up the recurring webinars on Demio.

Pros

– The best part of this particular platform is that it is 100% browser-based software and supports all browsers and devices.

– Very easy to set up and uncomplicated interfaces makes the software easy to use.

– Allows up to 15 event coordinators for the event on a webinar.

Cons

– If you need to connect more than 50 live participants, then you may have to pay a little higher in terms of cost.

Demio Pricing

Starter Pack: The starter plan starts from $34 per month for 50 participants and is perfect for small businesses and solo entrepreneurs to get started with webinars.

Growth Pack: The growth pack costs $69 per month for 150 attendees which is the most popular package with more tools, automated events, and custom branding.

Business Pack: Perfect for growing companies that need team access, and dedicated support, the business pack of Demio costs $163 per month for up to 500 participants.

3. WebinarJam

Are you looking to sell a product or service via webinar? WebinarJam is the best solution for you. The particular platform enables you to have popup calls-to-action during a live webinar so your audience can take action with ease, which makes it a perfect solution for selling a product or services through a webinar. Features like live chat, drawing board, attendee spotlight, automated recording, and polls & surveys make the platform more interesting and productive. The platform also provides live chat in webinar feature, live broadcast to YouTube, ability to moderate and highlight comments, private messages between moderators, super robust analytics dashboard, and the ability to poll your audience.

Pros

– Allows live broadcast to Facebook and YouTube Live

-Advanced chat with moderators and private message features makes it easy to connect with customers.

– The ability to have pop-up offers mid-webinar makes it a great solution for selling a product or services through live webinars.

-The software automatically records the webinar and allows attendees to replay it.

Cons

-Sometimes there may be a couple of seconds delay in video and sound during the webinar.

-Some large companies repeatedly complained about the lack of integration with 3rd party AV tools.

WebinarJam Pricing

Basic Plan: This plan costs $41.58/month for up to 500 participants per webinar and allows up to 3 presenters at a time.

Professional Plan: The pro plan costs $58.25/month where participants increase to 1,000 and speakers go up to 4 in total.

Premium Plan: The premium plan of WebinarJam costs $83.25/month and is perfect for businesses that rely heavily on webinars for their online marketing. It allows up to 5,000 participants at a time with up to 6 speakers in a webinar.

4. Zoho Meeting 

Web conferencing software that offers both video conferencing and a webinar solution, Zoho Meeting is the best platform to educate and engage with your leads. Easy to set up and widely used by small and large businesses. The platform serves basic remote support, application-based demonstrations, team collaboration, and webinars. You can even broadcast your screen, record, watch, launch polls, share your webinars online, and analyze your reports to identify and convert authentic leads to loyal customers.

Pros

– It runs directly on your browser, you do not need to download anything, which allows attendees to join the session with just one simple click.

–  It provides brilliant video conferencing features like moderator controls, screen sharing, and live chat.

Cons

-The features are quite simple and basic, which may not attract big corporate companies.

-The analysis part in the report could be more detailed.

5. Webex

A true enterprise webinar system specifically meant for huge team collaboration, Cisco Webex provides the features to effectively host big company meetings and corporate events and services to target audiences anywhere. Webex webinar system is generally used by large companies to boost attendance, engage more audiences, and generate leads.  It is a perfect solution for hosting customer webinars for up to 3,000 attendees. According to Webex, they power 20 million reliable meetings per month.

Pros

-One of the best webinar tools for collaborating a huge number of attendees.

– It also works as a mobile app that makes on the move team collaboration very easy.

– It allows you to integrate with popular marketing tools like Salesforce.

– Interactive whiteboard and other tools for collaboration make webinar interesting and engaging.

Cons

-Mainly focus on team collaboration, rather than consumer webinars.

Pricing of Webex

Premium 8: The starting package Premium 8 plan starts at $19/month, which allows up to 8 people per meeting.

Premium 200: The Premium 200 Plan on Webex allows up to 200 participants per webinar at 39 per month.

6. EasyWebinar

An all-in-one solution for live and automated webinars, EasyWebinar allows you to put webinars at the core of your digital marketing efforts. Multiple presenters, live chat, evergreen webinars, Q&A, multi-presenter option, pre-made sales funnels, and some of the other table stakes features for great webinar software makes it robust. The strong analytics suite of the software makes the measurement more actionable and reliable.

Pros

– Allows up to 100 attendees in the basic plan which may allow small companies to engage more attendees at a lower cost.

-You can integrate the platform with your favorite software like Stripe, Mailchimp, and GetResponse.

– More than 8,000 customers are using EasyWebinar and it also has plenty of positive reviews

Cons

-The price of the software is a little high as compared to other options.

Pricing of EasyWebinar

Standard Plan: Standard plan starts from $78 /mo, with features included unlimited automated webinars with up to 100 simultaneous attendees per webinar, live attendees using our YouTube Live Integration, Facebook Live & YouTube Live Streaming Tool Chat support.

Pro Plan: This Plan costs $129 /month and allows 500 live attendees to join a webinar.

 

Enterprise Plan: Enterprise Plan includes all Pro features plus up to 2000 live attendees and costs $499 /month.

7. EverWebinar

Used by big software companies, marketing influencers, ad professional bloggers, EverWebinar is a fully automated webinar platform that allows evergreen webinars to work really very well.  Through the platform, you can be in the webinar room, where you can play your prerecorded webinar and chat with your attendees live. The platform also takes care of all of the engagement stuff like real-time chat simulation, email reminders  and popup reminders.

Pros

-The platform provides three types of webinars: live, hybrid, or automated, which allows the different sizes of companies to go for the webinar.

-Instead of the regular chat that sends the questions to your email, there is a “Ask a question” option during the webinar.

-You can convert your past live events into evergreen events.

-There is a “webinar university,” which is a how-to guide for users to produce the most effective evergreen webinars possible.

Cons

-Many times some users experienced streaming issues on mobile.

EverWebinar Pricing

In basic Installment Plan, you can pay in 3 installments of $199 which includes features like advanced simulation tools, automated webinars, and pre-made landing pages. The other plans- Annual and Biennial plan costs $499/year and $799/2 years respectively.

Webinar marketing is now one of the most popular and effective ways to connect with your audience to promote your products and services online. Consumers love hearing a brand or product expert giving a demonstration about their product or service, and also this way they get a chance to interact with their favorite brands.