Luckily, some trends never die out such as Youtube. If you have an interesting video content, Youtube is the place you should be on. Singers, musicians as well as video content developers have can’t resist the power of Youtube to showcase their talent and gain recognition. A lot of bands have created their own Youtube channel to promote their music and reach out to the target audience.

Youtube is the place to begin with. Reason being you don’t have to invest in marketing your content, and you gain maximum reach and an impactful following by just creating your channel. Interestingly, it’s a great start to reach out and talk to your audience about your talent and content.

Yet creating a Youtube channel is not enough to maximize your reach and grow your network. You need to work on it constantly, and build a good reputation among your target audience. Here are tips that would help you grow your Youtube channel and network your talent in the right places.


1. First Impressions Last

Make an impactful first impression on your audience! This will increase their craving to watch the whole video and appreciate your efforts. When it comes to making your audience see the video, you need to create an attractive thumbnail that generates interest. Thumbnails are noticed first, and this is where the inkling to watch the video generates.


2. Catchy Headline & Creative Content

It is not just about creating a video and uploading it; you need to talk about the video to generate talks. You need to tell the audience what the video is about. Some videos generate followers and maximize their reach using a strong headline. The title and description space of the video should be filled with meaningful yet attractive lines. Make sure you know what you are talking and who you are talking to.


3. Employ Tent Pole Events

As an owner of Youtube channels, tent pole events are very important to connect with your audiences. Let’s say you are planning a major launch using Youtube. This would become your tent pole event, and you will need to adjoin the promotions in a way that they match the fervor of your tent pole event. Remember, a big launch and surrounding promotions means extra efforts on what you post on Youtube. A teaser campaign, behind the scenes shot etc. can all become your promotional efforts.


4. It’s Interactive

Youtube is more popular than Facebook in the recent times. You will find people of all ages either sharing videos or creating videos, thus spending more time on this social networking site than others. Yes, Youtube is itself an interactive social media platform, and you should know how to make the most of its interactive nature. Engagement efforts by artists after a video can also gauge your channel’s popularity. Think of innovative ways to utilize the interactive facility.


5. Run a Youtube Contest

Youtube channels can grow to higher levels of popularity by engaging in giveaway contests. A video based announcement of the contest or the winner can work wonders in terms of engagement and audience popularity. Remember growing means giving away a bit of everything. You can give out a free CD of your next album or a T-shirt that they can boast around.


6. Call to Action

If you are marketing, growing or even reaching out to audiences, you need to remember these three magical words- call to action. Some videos require votes; use videos to call out for votes. You can call out to the audience to support an artist, pull out a subscription etc. If you are planning to grow, and use Youtube as your growth path, you need to indulge in call to action scripts too.


7. Annotations Add Meaning

If you are marketing, growing or even reaching out to audiences, you need to remember these three magical words- call to action. Some videos require votes; use videos to call out for votes. You can call out to the audience to support an artist, pull out a subscription etc. If you are planning to grow, and use Youtube as your growth path, you need to indulge in call to action scripts too.


8. Creating Playlists

A playlist can help people browse through the different songs you have on your album. When you start creating isolated videos, you may not get the right reach but with playlists the reach and growth is perfect. So, get on with a good playlist and maximize your popularity.


9. Join a Hangout

How about creating a hangout for your users, and interacting with them! That joyous moment would be worth every minute of your efforts. A fan who comments a lot can be pulled out of the comment box and onto a hangout session. You can set up lucky draws for interaction through hangouts. This probably works as a promotional tool, and will double up the efforts of marketing.


10. Perfect Timing

It is all about timing your posts when it comes to social media. You need to make sure you post every update, every video at a time when your enthusiasts are around the corner waiting for you to join in. A tea break at office i.e. around evening time or late in the night should work perfect. It is good to study your audience’s online behavior before jumping into the posting habit.